“Are you driving the bus ? Are you the passenger?” How do you drive creativity forward ? Join the journey across three time zones with DJ and cultural commentator Arthur Bray as he speaks to artist and Saint Mxxxxxx designer Cali Thornhill DeWitt and Nike’s “gatekeeper of hype” Fraser Cooke about languishing in a post pandemic state.
DeWitt talks about his symbiotic relationship with Tokyo-based design partner Yuta Hokusawa of Readymade. His metaphor of “filling up the tank” via real life experiences is intuitive to his creative workflow, a practice which he’s had to maintain given that he and Yuta work remotely from one another.
Likewise, Cooke muses about the challenges of being a creator in a static setting. “Things that were 3-dimensional have gone to 2-dimensions,” says Cooke whose creative compass is reliant on discovery from the fringes of subculture.
These multi-hyphenate creatives explore the current state of the arts, discuss topics of social validation and share their own inspirations at a time when the world is seemingly on pause.
Whether it’s connecting the dots in the Nike universe for Cooke or DeWitt creating artwork based on a do-as-you-please manner, intuition and business acumen have both played crucial parts in the success of both their careers.
While the trio may kick off the roundtable conversation in a restless and suspended state, in the end, their unbounded creativity drives them forward in their endeavours. As our own lives become more curated, this conversation reminds us to exercise “disruption” as a way to question the status quo.
Broadcasted exclusively on our radio station partner & friends at FM BELOWGROUND / BELOWGROUND HK.