JOYCE is pleased to introduce two internationally acclaimed Asian brands to Beijing: Ashish and Kaal E. Suktae. Discover their unique style and latest Spring/Summer 2013 collections exclusively at JOYCE Shin Kong Place Beijing.
ASHISHAshish Gupta first studied fine arts in his hometown Delhi before pursuing his passion for fashion in London. After graduating from Central Saint Martin’s, he stole the limelight at London Fashion Week in 2004. Today he boasts a fan base of divas including Cheryl Cole, Rihanna and Madonna. His Spring/Summer 2013 collection pays homage to geek chic with an extra dose of glamour. Everything is thrown together effortlessly to create an eye catching yet practical look for a busy school day.
KAAL E. SUKTAEKorean designer Lee Suk Tae graduated from L’Ecole de la Chambre Syndicale de la Couture Parisienne and Studio Bercot in Paris. He worked at Sonia Rykiel and Christian Dior before launching his own label. The Spring/Summer 2013 collection features romantic illustrations and vibrant optical graphics. Lee plays with proportions featuring fitted tops, cinched waists and flared hems. It’s the perfect wardrobe for fun loving intellectuals.