A pioneer in luxury retail, JOYCE was the first to discover and introduce international designers to Hong Kong in 1971. Today it collaborates with the world’s most talented creatives to provide a personalised and unique edit of the very best fashion collections within sleek and modern surroundings.
A purveyor of taste and style, JOYCE’s portfolio also includes beauty retail concepts for men and women and art galleries in Beijing and Paris that celebrate artists from all walks of life.
JOYCE is also committed to nurturing extraordinary talents from East and West through innovative and inspiring projects that go beyond the fashion realm. With its unique cross-cultural perspective, JOYCE has launched groundbreaking collaborations that have catapulted China’s most respected artists onto the global stage.